5th
が、でもR25の場合はそうなんでしょうねえ。というか、電通さんの(ry
R25の読者にアピールしたい企業はブランディングとかを重んじているんでケータイでの広告表現力じゃ足りない、ってところかな。Flashでガンガン、みたいなのはできないですからね。電通さんが抱えているクライアントがそういう(ry
にしても月間のページビュー1億3000万を捨ててしまう、というのはすごい話です。さすがリクルートだ。いや、電通だ。
R25のモバイルサイトが撤退: 切込隊長BLOG(ブログ) Lead‐off man’s Blog (via akiyoshi) (via katoyuu) (via yaruo)
L25、R25の廃刊が近いという噂は本当かな?
(via theemitter) (via petapeta) (via starcat) (via takaakik)
ak47:
The Sensory Light Box advertisement for Nikon’s D700 by Cheil Worldwide…
Seoul Sindorim Subway Station is one of the largest stations in Korea with daily passing population of five hundred thousand people. An outdoor light box equipped with a motion detector was installed at the connecting passageway at the station, along with a red carpet leading to the Nikon shop located in the mall. This interactive light box made people feel as though they became superstars walking down a red carpet for a luxurious award. This experience has created a very special and unique brand image of the Nikon D700 and succeeded in triggering purchase intentions. Strengthen a positive brand image of the Nikon D700 and maximize sales among passersby of Sindorim Subway Station. Bronze Cannes Lions Media Winner. (via)